KidGlov, a boutique, full-service advertising, branding and content marketing agency based out of Lincoln and Omaha, Neb., recently welcomed Sharon Toerek, principal owner of Legal + Creative to its podcast, Agency for Change. Legal + Creative is a group dedicated to helping professionals in marketing, advertising and communications protect and monetize their creative assets.
“Understanding who owns creative content is some of the really interesting work Sharon and the team at Legal + Creative dive into every day. On this episode of the podcast, it was fascinating to learn how intellectual property attorneys work with marketing and branding agencies, digital advertisers and more,” said Katie Ripa, KidGlov vice president account director. “This one is a must-listen for advertising agencies, branding groups and others who create creative content.”
Legal + Creative works with primarily small and mid-sized independent, creative, digital advertising and digital marketing firms across the United States. They support these groups with intellectual property, clearance, and protection enforcements including trademarks, copyrights and licensing.
On the Agency for Change podcast, Toerek explained how agencies can protect their intellectual property and even use it as a revenue generator. She also dove into the legalities of new intellectual property issues on her podcast, The Innovative Agency.
“Marketing moves our cultures and our economy. There is a lot of commerce, a lot of jobs that depend on marketing being successful,” said Toerek. “Addressing legal matters proactively, and protecting intellectual property can be a profit center for these agencies.”
The full Agency for Change episode featuring Sharon Toerek can be found on KidGlov’s website, or wherever podcasts are available.
To learn more about Toerek’s work, visit https://www.legalandcreative.com/ or https://agencylegalprotection.com/. Listen to Toerek’s podcast, The Innovative Agency at https://www.legalandcreative.com/the-innovative-agency/.
The Agency for Change podcast from KidGlov marketing and advertising agency brings stories of people creating positive change in the world. From large companies and nonprofit organizations to small advocacy groups and solo agents for change, the program explores what inspires these changemakers, the work they’re doing, and how they share their message.
The advertising agency’s podcast releases new episodes every week. Listeners can hear the show on major podcast platforms like Apple Podcasts, Spotify, Pandora, iHeartRadio, or on KidGlov’s website.
KidGlov is a boutique, full-service advertising, branding, and content marketing agency, as well as a certified B Corp, with offices in Omaha and Lincoln, Neb., which specializes in nonprofit marketing, healthcare marketing, financial marketing, social impact marketing, and purpose-driven businesses. It has been named one of the Best Places to Work in Lincoln, and has won several accolades for its work, including awards from the American Marketing Association and the American Advertising Federation. Learn more about KidGlov on their website, or by visiting their offices in Omaha at 2120 S. 72nd Street, Ste 640, Omaha, Neb. 68124, and in Lincoln at 1230 O. Street, Ste 111, Lincoln, Neb. 68508.
2120 S 72nd St, Ste 640